No Labels

The Ultimate Guidebook to the 2020 Election

Book Design


Query us this: Is it easier to climb Mt. Everest without oxygen or make sense of the upcoming 2020 election? Everest?

We knew the ask was big, but our No Labels client was determined to deliver helpful, accessible, useful, streamlined and critical information to help Americans make sense out of it all. And as their design partner since the organization’s inception — we were ready to make the climb.

For years, No Labels has been on the frontlines coalescing political leaders from the Democratic, Republican and Independent parties to work together to solve problems. Sensibly and responsibly.

Because the territory that needed to be covered was vast, Marine Lane developed a systemized, easy-to-use, visually approachable, interactive guidebook. Complex and critical subjects including healthcare, climate change, immigration and infrastructure were brought to life with original illustrations and smart copy. We included places for citizens to write notes, reflect and engage.  And add to as the year unfolds.  The book was printed and distributed to citizens all over the country, and is available as a free digital download.

Go America.


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Dream big. dare daily. Proud nerds. Share stuff often. dream big. dare daily. proud nerds. share stuff often.
Dream big. dare daily. Proud nerds. Share stuff often. dream big. dare daily. proud nerds. share stuff often.